Who we are
Encore PR is an integrated marketing communications agency based in Cheltenham, Gloucestershire. We deliver a wide range of professional and responsive PR, Marketing & Design services.
We offer a full service in-house marketing approach, developed over a number of years. Our expertise and knowledge spans many disciplines and enables us to provide high quality and cost effective services.
Using our experienced marketing & creative teams, we're able to utilise a variety of print and web design skills. We can create something totally new or help to refresh what you already have.
Top Seasonal Marketing Tip
As audiences and customers continue to evolve as each year passes, so should your PR & Marketing strategy. Here is our top PR & Marketing trend to watch out for this spring/summer 17:
Get noticed for the right reasons - become a ‘Thought Leader’
In 2017, pushy sales messages won't grab the attention of your potential customers like it might have done 30 years ago, in a less cluttered media environment. Although every business needs to maintain a steady net profit, you need to earn the respect and trust of your potential customers before they'll consider moving through your sales funnel. This is the year to become a ‘Thought Leader’ and provide content that matters to people, helps them solve a problem or makes them think differently about something. People turn to the internet for answers to everything, from 'What should I cook for dinner tonight?' to 'How do I improve my credit rating?' and 'Should I quit my job?'. Becoming a Thought Leader within your field or industry means sharing your knowledge and experience in the form of interesting, helpful and thought-provoking content. People will respect you for not pushing a 'hard-sell' approach on them and in turn will want to hear what you have to say, generating true followers and potential lifetime customers. Oh, and it's also great for helping with SEO.
We can help your business make the most of its marketing in 2017. Whether you need an integrated marketing strategy or just some help managing your social media accounts. Get in touch and we’ll happily discuss how to improve your Marketing & PR.